EPFL EMBA:
HARNESSING INNOVATION

The longest running European EMBA focused on technology and innovation management

INSIGHTS

Talking Creativity with Alistair Fee

How do you become creative? How does diversity impact creativity? Do leaders need to be creative? We discuss these topics and more with specialist in Design Thinking Innovation Alistair Fee Alistair Fee is a radical marketing consultant with extensive worldwide...

by Yasmina Volet | November 28th, 2019

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The Art and Science of Negotations with Gopal Rajguru

The art and science of strategic negotations. Gopal RajGuru, professional sales educator, consultant and leadership development coach and EPFL EMBA lecturer, explains why negotiation skills are so important and shares his tips for achieving successful negotiations. As the founder and Managing...

by EPFL EMBA | October 30th, 2019

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Report: Delving into the world of B2B branding

Zurich-based branding consultancy Creative Supply–in collaboration with the EPFL EMBA – has released a new report on branding that eschews the traditional focus on consumer-facing companies, and offers fresh new perspectives for B2B companies in Switzerland and abroad. The “Perspectives…

by EPFL EMBA | October 24th, 2019

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Innovation Branding Series Ep6: Three ways to build a strong B2B brand

Today we continue a new series done in collaboration with Youri Sawerschel, Branding Expert and Founder of Creative Supply. In our sixth episode on Brand Innovation, Youri will speak about "Three ways to build a strong B2B brand". Welcome back!...

by EPFL EMBA | June 19th, 2019

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Innovation Leaders Event 2019

This year’s Innovation Leader’s event focused on the topic of HealthTech, Wearables and Biodata. The benefits and challenges of biodata, generated by wearables and other technologies, were addressed by guest speakers Maurizio Corazzini, Christopher Rudolf and Brian Hashemi. Ideally, predictive...

by Yasmina Volet | May 13th, 2019

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Innovation Branding Series Ep5: Bringing a B2B Brand to Market in a Digital Era

Today we continue a new series done in collaboration with Youri Sawerschel, Branding Expert and Founder of Creative Supply. In our fifth episode on Brand Innovation, Youri will speak about "Bringing a B2B brand to Market in a Digital Era"....

by EPFL EMBA | April 24th, 2019

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Innovation Branding Series Ep4: Personal Branding: What’s your Anchor?

Today we continue a new series done in collaboration with Youri Sawerschel, Branding Expert and Founder of Creative Supply. In our fourth episode on Brand Innovation, Youri will speak about "Personal Branding: What's your Anchor?" Welcome back my name is Youri...

by Yasmina Volet | March 20th, 2019

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Business Model Innovation with Dr. Ivanka Visnjic

EPFL EMBA Academic Director Chris Tucci talks to Ivanka Visnjic, Associate Professor of Innovation at ESADE Business School, where she also acts as a Director of Institute for Innovation and Knowledge Management.   Ivanka Visnjic visiting from ESADE Business School,...

by EPFL EMBA | January 10th, 2019

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Reinventing the TV Experience with Lukas Gysling

Executive Director Tilo Peters talks to Startup Entrepreneur and EPFL EMBA Alumnus Lukas Gysling about his startup project Neues TV. I’m here with Lukas Gysling, founder of Neues.TV. Hi Lukas, tell me a little about Neues.tv and how you believe it with...

by Yasmina Volet | November 7th, 2018

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Discovering Your Most Valuable Market Opportunities with Marc Gruber

Executive Director Tilo Peters talks to Marc Gruber, Vice President of Innovation and Professor of Entrepreneurship at EPFL about his new book "Where to Play: 3 Steps for Discovering Your Most Valuable Market Opportunities". A great tool for entrepreneurs and...

by EPFL EMBA | October 17th, 2018

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